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Thursday, 4 August 2011

IDY AND FRIENDS

 
“How do I carve a niche for myself?” “How do I even start a career?” “Will people like what I have to offer?”

Are these the questions that have been bothering you? Idy Enang and his friends; a proficient actor and Commissioner for Culture and Tourism - Richard Mofe-Damijo (RMD) - and ace comedian - Ali Baba - who were to speak on Personal Branding, gave answers to these and so many more questions at the event - Idy and Friends - on Saturday, 30th July, 2011. The event was powered by brand and marketing firm; Corporate Shepherds.

Idy Enang, Chief host of the event, is the Managing Director of Samsug Nigeria. He is also the originator of ‘Navigate with Idy’. At Saturday’s “Idy and Friends”, he spoke on different issues which would help one build a good career; focusing your efforts on building a career rather than move around ‘testing the waters’. Idy also explained that rather than a leap into entrepreneurship with no experience in the field of choice, it is better to start working for/with authorities in that field.

Putting that sweet icing on the cake, RMD and Ali Baba spoke about how believing in oneself can improve one’s work. RMD went further to say that there is a process one must go through - I AM, I CAN and I WILL - which must be accompanied with another process of SEPARATION - This process will help you differentiate yourself from others, create your own brand and ‘help you dominant your space’.

Not worried about your appearance? Think again, because it was also mentioned that personal grooming is important for personal branding - your poise, what you wear - know that no matter how small you start, someone is watching.
One thing that stood out in all of these individual’s speeches was that it is important to horn your skills. Idy said “serve, get the experience and develop yourself”; Ali Baba said, “do not distracted by peer pressure, focus on building yourself” and lastly from RMD – be prepared because you never know when that chance will come.
 
Early comers at the event got an opportunity to share a joyful moment with RMD when he called upon to cut his birthday cake. The cake was Idy’s surprise to RMD who turns 50 later on this month.


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